Stop "educating" clients with a laundry list of expenses: Create a Commitment to Excellence statement instead Wisdom (Business & Marketing)Lucy BaumOctober 20, 2022marketing for photographers, commitment to excellence statement, satisfaction guarantee, business success, business strategy, marketing strategy, client experience photography, brand development, brand voice, brand identity photographers, building a photography brand, starting a photography businessComment
Every photographer should offer at least a secret money-back guarantee. Here’s why Wisdom (Business & Marketing), Mind (Sales & Psychology)Lucy BaumOctober 6, 2022psychology of marketing, psychology of pricing, marketing strategy, money-back guarantee, money-back guarantee photography, satisfaction guarantee, business development, business strategy, how to market, marketing education for photographersComment
Why stepping away can be a powerful reset in marketing, business and branding Marketing conceptsLucy BaumSeptember 7, 2022marketing, marketing for photographers, marketing education for photographers, creative expression, business branding, business strategy, travel, stepping away, photography marketing, branding a photography business, branding for photographers, re-branding, creativity and marketing, creativityComment
Three unconventional self-discovery tools for branding Energy (Brand)Lucy BaumAugust 8, 2022brand building photographers, brand building, business branding, branding a photography business, branding for photographers, re-brandingComment
Photography and business branding: 5 discovery steps Energy (Brand)Lucy BaumJuly 25, 2022brand, brand awareness, brand building photographers, building a photography business, business branding, SWOT, SWOT for photographers, journalling, vision board, re-brand, photography brandingComment
Brand is grand - until you realize your mindset is in the toilet Energy (Brand)Lucy BaumJuly 18, 2022brand, branding, re-branding, branding for photographers, branding a photography business, photography business, building a photography businessComment
MBP is re-branding! Join me as I'll share every step of how I'm doing it Energy (Brand)Lucy BaumJuly 11, 2022photography business model, photography branding, re-branding, marketing strategy, photography marketing, marketing education for photographers Comments
3 costly mistakes in creating ads for your photography business Wisdom (Business & Marketing)Lucy BaumMarch 2, 2022photography ads, how to create an ad, ad creation, advertising, Facebook ads, Facebook advertising, Successful ads for photographyComment
The powerful lesson I learned from a decade with marketing agencies BodyLucy BaumJanuary 17, 2022photographers, marketing, marketing strategy, marketing secrets, business, business development, client managementComment
Anchoring works! A simple and effective marketing strategy for your photography business that you can implement today Pricing for Photographers, Psychology concepts, Marketing conceptsLucy BaumDecember 8, 2021photographers, photography pricing, pricing for photographers, photography marketing tools, photography pricing strategies Comments
I felt bad so I gave them a discount Pricing for Photographers, Mind (Sales & Psychology)Lucy BaumNovember 12, 2021empathy marketing, discounts, photography discounts, psychology of marketing, starting a photography business, photography marketing toolsComment
Tips on running portfolio-building model calls Wisdom (Business & Marketing)Lucy BaumJuly 14, 2021photography model call, model calls, photography marketing, marketing strategy, starting a photography business, how to market, i, j, k, lComment
When are you ready to charge as a photographer? Wisdom (Business & Marketing)Lucy BaumMay 18, 2021"ready to charge", "when is a photographer ready to charge", pricing, pricing for photographers, business, marketing, photography, photography goals, "becoming a photographer", charging as a photographerComment
Social media ads: Avoid trolls and sell at the same time! Sales Strategies, Mind (Sales & Psychology)Lucy BaumFebruary 9, 2021how to market, marketing, photography sales page, photography sales, creating ads, ads, photography adsComment
Stop defending your prices and start engaging with your clients - this isn't Game of Thrones Mind (Sales & Psychology)Lucy BaumFebruary 2, 2021marketing, photography pricing, photography pricing strategiesComment
When not to "RUN", but to “SELL” Mind (Sales & Psychology)Lucy BaumJanuary 25, 2021sales, sales for photographers, photography sales, marketing, selling strategy, sales strategyComment
Marketing and Business for Photographers: Top 10 posts of 2020 Wisdom (Business & Marketing)Lucy BaumDecember 27, 2020marketing, top 10 posts of 2020, photography business, photography, marketing for photographersComment
Powerful ways to reinforce profitability - if you have time for them Marketing conceptsLucy BaumNovember 24, 2020time optimization, productivity, time wasters, wasting time, marketing, marketing for photographers, marketing strategyComment
Prices on the website: Who are they really for? Sales Strategies, Mind (Sales & Psychology)Lucy BaumNovember 9, 2020pricing photography, photographer marketing tools, photography business model, price list for photographersComment
Holiday Mini Sessions: Could there be another, more profitable way? Body, Mind (Sales & Psychology)Lucy BaumNovember 2, 2020photographer marketing tools, photography business model, marketing strategy, holiday marketing strategy, photography mini sessions, mini session advertisingComment
